Guest Blog
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Ensure your website is mobile-ready with this handy checklist
Mobile browsing has officially eclipsed desktop browsing. According to a recent comScore report, smartphones and tablets combined now account for…
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How to get (really) good at business communications
It’s easy to roll your eyes and moan about the state of business communications. Everything from incomplete, inaccurate and confusing…
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Profits through my eyes
It’s been too long since my last blog for Boating Industry. I can easily say I have been slammed with…
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Barriers to entry
“Embrace the fundamentals like the closest of friends, for they will be the foundation of your future success.” — Chris…
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Don’t make ‘all I want to do is sell’ your mantra
It was an early morning meeting chaired by the SVP. There wasn’t any reason to anticipate fireworks this particular day…
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‘Boaterz n Bikerz’ combine for nationwide tour
I have two passions in life: Boating and motorcycling. I fell in love with boating as a teenager when my…
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A prescription for success: How to Avoid Messing up Your Marketing
“Just remember,” my mother reminded me more than once, “You can’t turn a sow’s ear into a silk purse.” Perhaps…
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Response revs up revenue
Online prospects expect immediate access to accurate and helpful information designed to eliminate options – i.e., choose what they perceive…
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Boost your social media literacy
By Christopher Kourtakis, director of sales and marketing, 360° Industry Solutions — It is hard enough as a business owner…
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